Native plant myths; Agrarian line; Guerilla gardening; American chestnut comeback

by Jane Milliman on April 17, 2012

Good day! Thank you for reading.

  • More from the wacky world of marketing: A Minnesota advertising agency, in a publicity stunt, recently set up teeny tiny street memorials for dead bugs. I guess we could adapt this strategy to our industry, but—no, let’s not.
  • From the New York Times, an article about giant art installations in Mexico City, by reputation if not in reality one of the world’s most polluted cities, that are populated by living plants, and thus also serve to clean the air.
  • One of the drawbacks of the mild winter just passed is that we will probably see a lot more bugs. From American Nurseryman, one such example: Ick! A tick!
  • Hitting Send for Higher Sales, from Green Profit, is a pretty thorough look at marketing in our industry with email. (At the UGJ we produce enewsletters for customers and find them to be popular and useful to the customer and great for keeping the company top-of-mind. Plus, they’re trackable.)
  • Organic Gardening magazine and Safer Brand have launched a new app for iPhone, iPad and Android, called Planting Planner. The free app “lets you get the timing right… Just select what you want to grow, and the app helps you determine when to start your seeds indoors and when to plant outside, based on the frost dates for your GPS location.” Story via Lawn & Garden Retailer magazine.

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